I haven’t ever read one of his books in full, but I’ve seen George Lakoff quoted a lot, especially in library science literature, in terms of categorizing things and creating metaphors (most recently in Ambient Findability). Apparently lawyers like him too, and he’s speaking (as a “political communications expert” — who knew?) at DU’s Sturm College of Law on Monday at 4:15. Kind of a big deal.
Looking forward to this almost makes up for missing my #1 Geek Crush, Lawrence Lessig, at the Educause conference this morning. Almost.